Mailchimp might have been great for you at first. But you’ve outgrown it and are looking at similar email marketing tools now. Other Mailchimp alternatives will give you more bang for your buck.
In this article, we’ll discuss other email marketing services like Mailchimp—its rivals and competitors, both free and paid—to help you pick the best email service provider for your business.
So stay with us to learn how these alternatives to Mailchimp can save you hundreds of dollars every year or increase your business’s revenue!
Why Consider Alternative to Mailchimp?
While Mailchimp remains a popular email marketing solution, many users complain about its pricing, lack of transparency, slow customer support, and buggy interface.
Here is why you should explore the best Mailchimp alternative in 2024:
- High costs. Mailchimp pricing starts at $60 monthly. If we compare it to EmailJinny, which charges $9 monthly for the unlimited emails, Mailchimp is up to 6x costlier;
- Complex pricing model. Mailchimp has a confusing pricing structure. If you look at its pricing page, you’ll feel overwhelmed. There’s mention of overages (additional charges) on almost all plans, which are not transparent;
- Limited free plan. Mailchimp offers fewer features on the lower plans and has a limited free version — it provides only basic segmentation one-step automation workflows and has highly restrictive sending limits; while Emailjinny is providing lifetime FREE plan without any trial limit or credit card details any one can send FREE unlimited Emails.
- Deliverability issues. Only 75.99% of emails sent via Mailchimp ended up in the mailbox. This is alarmingly low if you compare it with other competitors in the industry;
- Customer support. Mailchimp is known for slow customer support, which is only available in English, making it harder for business owners to get the help they want promptly.
User Reviews
The reasons above are not just opinions. People have been sharing their experience with Mailchimp across major review platforms, such as Trustpilot, G2, and Capterra. They share how overpriced and slow the platform is and how they’ve had a bad experience.
One such user shared his experience on the platform.
When you browse the platforms, you’ll find many complaints about billing issues, customer support, and Mailchimp costs. If you’re facing the same issues, read on to find the best Mailchimp alternative that will save you a lot of hassle.
Best MailChimp Alternative
If you’ve been searching for the best email marketing services and email marketing platforms like MailChimp, look no further. Here are the best Mailchimp alternative for your email marketing campaigns:
EmailJinny — Better Than Mailchimp for Email Campaigns
EmailJinny is one of the best free Mailchimp alternative available out there. Its intuitive UI makes launching email and SMS campaigns a breeze.
Unlike Mailchimp, EmailJinny’s UI is beginner-friendly, and its human customer support offers actual help in less than a minute of response time. So, you waste less time sorting things out and more time actually reaching out to your audience.
It comes with everything you need for successful email marketing campaigns. Features like Domain validation, Email Configurations, Multiple Accounts make it one of the best Mailchimp alternatives.
Plus, its FREE Forever plan helps you to send unlimited bulk Emails for FREE for LIFE with emailjinny logo.
Email Jinny Features
- Real-Time Data Validation
- Streamlined Workflow
- Diverse Campaign Management
- Enhanced Deliverability
- Unlimited Sending
- No Hidden Fees
- Easy Setup
- Simple Navigation
- Advanced Analytics
- Customization Options
- SSL Encryption
- Reliable Performance
Mailchimp Pricing
As your subscriber list grows significantly, Mailchimp’s pricing can become relatively more expensive compared to EmailJinny. Additionally, some advanced features may require a higher-tier plan, which could be a consideration for businesses with specific requirements. Take a look:
| Plan | Subscribers limit | Emails per month | Price per month | Features included |
| Free | Up to 500 | 1,000 | $0 | Basic email features, limited support |
| Essentials | Up to 500 | 5,000 | Starts at $13 | All free features, live chat support, advanced features |
| Standard | Up to 500 | 6,000 | Starts at $20 | All growing business features, advanced automation, dedicated support |
| Premium | Up to 10,000 | 150,000 | Starts at $350 |
Historical Changes to Mailchimp Pricing Plans
Mailchimp hasn’t kept its prices consistent despite being a widely used email marketing service.
According to public sources, Mailchimp increases its prices between 7-14% year on year. Over and above the regular price increase, the platform also increase the prices of add-ons from time to time.
All this has led to an increase in email marketing costs for many small business owners around the globe. Here’s how their pricing plans changed over the last few years:
- June 2024. Premium plan reduced to 10,000 contacts, all other plans reduced to 500 contacts. Sending limit in all paid plans reduced from unlimited to 5,000-150,000 email sends per month;
- November 2023. Increased prices by 7% across all plans and tiers;
- March 2023. Reduction in free plan limits – 500 contacts and sending limit of up to 1,000 emails per month with a daily limit of up to 500 emails;
- February 2023. Increase in prices of the standard plan from $17/month to $20/month;
- August 2022. Free plan reduced to 500 contacts and 2,500 monthly emails, from 2,000 contacts and 10,000 emails previously;
- February 2022. Mailchimp increased its prices across all plans by 11%.
Mailchimp Alternatives FAQs
Now that we’ve looked at the best alternative to Mailchimp, let’s review some of the most frequently asked questions:
What is the best free Mailchimp alternative?
If you’re sick of Mailchimp’s steep pricing and have been looking for a free alternative, you should try EmailJinny. With EmailJinny, you can send monthly unlimited emails for FREE, along with live chat support. Even as you scale, the cost to run email campaigns is not as high as Mailchimp.
What are the best alternative to Mailchimp?
There are many alternatives to MailChimp. You should pick one depending on the features you need and your budget. If you’re seeking an alternative that’s high on features but low on costs, you should definitely try giving Emailjinny a shot. It has everything you need without the high price point.
Who is Mailchimp’s biggest competitor?
Mailchimp has many competitors like EmailJinny, Sender, Convertkit, GetResponse, Drip, etc. We cover all major ones in other blogs. You can quickly look at the blogs to understand what’s the best alternative to Mailchimp.
Is Mailchimp the best email marketing tool?
No. Mailchimp isn’t the best marketing tool. In fact, there’s no such thing as the best email marketing tool. Everything depends on your requirements, budget, and your email marketing goals. While picking one, you should always try using a free plan and decide if the tool is best for you.
What features are important in a Mailchimp alternative?
When searching for an alternative to Mailchimp, look for automation, Free Plans, and integration, along with the following features:
- Real-Time Data Validation: As you input your configuration settings, EmailJinny now validates the information in real-time. This means no more proceeding with incorrect details and encountering errors later. The system prompts you to correct any mistakes immediately, ensuring that you only move forward with accurate data.
- Diverse Campaign Management: With the ability to send emails from various addresses, users can manage different campaigns or brands more effectively. This is particularly useful for agencies or businesses with multiple lines of products.
- Enhanced Deliverability: Distributing email sending across several accounts helps in maintaining a high sender reputation and reduces the chances of your emails being flagged as spam. This feature allows for better control over your email deliverability, ensuring that your messages reach their intended recipients.
- Unlimited Sending: Whether you’re running a small business, a non-profit, or just starting with email marketing, EmailJinny’s no-cost approach lets you expand your reach without worrying about your budget.
- No Hidden Fees: Unlike many services that advertise free tiers but then limit functionality or charge hidden fees, EmailJinny provides full-featured access without unexpected costs.